
NO. 17 · BRAND IDENTITY · CLIENT WORK
BRAND IDENTITY FOR Beyond
OBJECTIVE
Brand identity for Beyond, an advertising agency, where I was Chief Creative Officer, freelance, from 2021 to 2022.
A logo built on the idea of an asterisk, meaning highlight, with the golden ratio. A simple, luxurious and modern palette, and circular and semicircular forms.
SERVICES
- Brand identity
BEYOND the brand.
A simple, luxurious and modern palette, Alias Haas Grotesk and BentonSans, circular and semicircular forms, and the brand applied to mugs, planners and social media.



